Advertini

Shaken. Stirred. Whatever your preference, mix it up with like-minded advertising professionals at our monthly happy hour meet & greets.

Awards

You’ve probably heard about the big party we throw every year. The American Advertising Awards is a celebration not to be missed!

Webinars

Webinars are a great way to look busy at work without actually getting your job done. Use ours to learn about a wide range of topics from digital techniques to sales tax. Webinars are FREE to members!

Speakers

Some big. Some small. All inspirational. We love bringing speakers to town. Have one in mind? Suggest a speaker.

Education

Our world is constantly changing. We help you stay on top of it by partnering with people to offer certifications and trainings.

Advocacy

AAFB takes steps to educate our community on laws affecting the industry.

Meeting/Event Information



Members - For all events, Login to receive discounted member rates! 

AAF National Partner Webinar - Presented by the AAF and Innovid

 

April 19, 2021
2:30 PM - 3:30 PM
Add to Calendar

While Connected TV (CTV) has been growing steadily, 2020 brought about a shift in consumer behavior that catapulted its growth faster than anyone could have anticipated. CTV is now an integral part of the omni-channel marketing strategy, and brands are taking advantage of its inherent command of user attention to create stronger relationships with their customers. Join Innovid’s GM of Measurement and Analytics, Jessica Hogue, as we explore the key takeaways from the company’s latest Global Omni-Channel Benchmarks.
 
In this session, we’ll discuss:

  • What omni-channel marketing looks like in a post-pandemic world
  • How the growth of programmatic buying is reshaping the media mix
  • What advanced creative strategies brands are leveraging to build memorable, personalized experiences that significantly increase engagement

REGISTER NOW >