DIGITAL MARKETING DIRECTOR / MANAGER / STRATEGIST

We are looking for an experienced Digital Marketing Strategist / Digital Marketing Director to work with our agency clients.

The Digital Marketing Strategist will take an active part in the entire client marketing process; understanding customers and creating segmentation, identifying issues, understanding market landscape, planning and conducting insights and strategic research, and executing a data-driven strategy on a day to day basis. Experienced Strategists are expected to be “digital first” in their thinking – but also able to engage with other media that may be part of our clients’ marketing mix.

Responsibilities

  • Understand clients’ business and ongoing marketing goals
  • Develop and present client digital market strategy recommendations and tactical plans
  • Develop customer experience mapping and customer journeys
  • Create and manage PPC campaigns
  • Create and manage Social media campaigns
  • Create and manage email marketing campaigns
  • Conduct competitive analysis and best practice analysis
  • Experience working in standard CMS platforms
  • Experience with HubSpot
  • Understanding of SEO best practices
  • Create and manage ongoing workflows
  • Analyze available data and create reports
  • Effective written communication skills

Desired Certifications:

  • Google Analytics Certification
  • HubSpot Certifications (or similar platforms)

Visit: www.alextom.com

CONTACT

If you meet or exceed the criteria above, please forward your resume and samples (if applicable) to jobs@alextom.com.

IMPORTANT:

To ensure your message isn’t treated as spam: Please Put the EXACT job title for which you are applying in the subject line of your email.

DIGITAL MARKETING DIRECTOR / MANAGER / STRATEGIST

No phone calls please.