Advertising Restrictions for Medical Cannabis or Medical Cannabis Products

The proposed draft does not prohibit internet or social media advertising, but instead requires licensees to enable existing website and app platform options/settings that create “age‐gates” or age‐verification processes to ensure minors may not access their account or site. Facebook, Instagram, Twitter, etc. all have options for restricting minors from accessing content that a user can enable, as is frequently the case for accounts hosted by alcohol and tobacco companies.

The advertising proposal may be viewed on the MMCC website at
mmcc.maryland.gov/Documents/AdvertisingRestrictionsProposalSeptember252018.pdf